Many executives probably assume that Financial Services is absolutely saturated with optimization for decision making in all areas. As those of us on the inside know, this is far from the case.
Yes, it is true that many important decisions are made using sophisticated optimization technologies. In fact, Princeton Consultants has been an innovator in building many of these applications, such as high frequency, black box trading platforms and portfolio and risk analytics. However, to say there is still fertile ground in the front, middle, and back office to improve decision making with optimization is an understatement.
The use of overly simplified spreadsheet models to evaluate and solve complex problems is as widespread as it is dangerous. Spreadsheets are highly susceptible to manual errors and they are notoriously unsophisticated.
We help our clients drive faster and better decisions by moving from their spreadsheet-driven models to rigorous, powerful optimization techniques.