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Case Studies
Case Study List Short
Optimized work assignment and routing help make the 2020 Census the most state-of-the-art population count in history. |
Birchbox, the first subscription box service, relies on optimization to power a new operating universe. |
Optimization and simulation drive process improvement and cost reduction for developers of a life-saving treatment. |
A high frequency quantitative hedge fund uses optimization technology to improve trading performance. |
Optimization helps an industry leader dramatically grow both top-line and bottom-line revenue with a new business model. |
Replacing an aging mainframe system with modern optimization-based technology helps TTX manage its fleet more effectively and save over 2,000 railcars--and $42 million. |
A worldwide airline upgrades to First Class optimization for all plane and crew scheduling and returns to profitabilty. |
One of the world's savviest publishers uses optimization to gain a greater share of advertising in its two flagship business publications. |
Custom optimization helps a large commercial printer improve the efficiency of its complex binding lines. |
Through optimization, a 150,000-acre agribusiness with two private railroads improves its harvest yields and freshness. |
Executive management uses optimization to provide answers for its most strategic questions.
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Optimization helps improve a specialized healthcare service while reducing costs. |
Assets to Optimize
 Employees, vendors, customers, shoppers |
 Raw materials, components, finished goods |
 Storage or shipping containers, shelf space |
 Trucks, planes, trains, ships, manufacturing equipment |
 Farms, distribution centers, transit points |
 Capital funds, investment portfolios |
 Web space, TV/radio time, intellectual property |
Optimization Decision Types
 Who gets what? |
 How much to make/get/have? |
 When? In what order? |
 Where? Which path? |
 At what price? |
 What should the rules be? |
Complexity Factors
 Extraordinarily large data sets or numbers of variables. |
 Missing, conflicting or erroneous data. |
 Not certain, subject to probability. |
 Competitors are acting on our actions. |
 A human decision maker is in the “loop” for each decision. |
 The optimization has no human in the loop for each decision. |
 The problem is solved up front, but must be resolved with constantly updating information. |
 The optimization must give split-second responses. |